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The new hire said he will work on opportunities to enhance efficiency, resiliency and service across the company’s network.
As shopper preferences quickly shift, consumer goods companies are battling at the shelf for relevancy, and as a result, they’re seeking out partnerships that bring consumers into new categories and ...
E.l.f.'s marketing strategy has been transforming over the years, with a more prominent focus on data at the core of every decision, powered by digital experiences.
Research and development took just over a year from initial product concept to market launch, she says — “a notably accelerated timeline for a frozen format innovation.” The process was completed in ...
In February, Estée Lauder announced that it was consolidating its existing regional organization into four geographic clusters so the company can more efficiently jump on consumer trends to innovate ...
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