Oommen laid a line in the sand, explaining how “everything is changing” – from the timing of Ramadan, to perceptions of how ...

Puma has set up activations in the UAE and Saudi Arabia in an effort to form personal connections with consumers in the ...

Toyota tackled used off-page SEO techniques to reclaim traffic for high-volume search terms that were going to third-party ...

Avinash Babur shares his thoughts on a space where stories are shared, connections are forged and brands find their voice.

Kiran Jay Haslam, CMO, Diriyah Company on how human-centric marketing need to remember that storytelling is a human ...

Havas Middle East's David Do Rosario explores the future of Google Search in light of evolving consumer behaviour and the ...

Ampverse Pulse's Pulse Media business unit aims to provide a media buying platform that offers access to more than 30,000 ...

Naif Alrajhi Investment to launch Saudi Arabia’s first international media representation services company in partnership ...

As Director of Operations, Alsheikh will lead operational strategy for Viola Outdoor as well as optimise its operational ...

Rixos Hotels’ Ali Ozbay shares his take on personalisation with purpose to access the future of hospitality in the ...

Blaming the algorithm is the easy way out, says Mahdi Shafiei. The algorithm isn’t out to get you; it’s built to give people ...