As a marketing and business consultant, I've seen that a pricing strategy that’s too low can diminish profit margins, but pricing that’s too high can deter customers. Finding the ideal price ...

Here’s a closer look at the questions we ask to begin laying the foundation for a pricing strategy. Before we work with startups, it helps to understand where they’re at and where they’re going.

or Historical sales Having a tight pricing strategy in support of your commerciality argument is crucial to your success in avoiding cost disclosure and expanding your margin. For public sector ...

2014;371(9):796–7. 16. Nichols L. What price should we pay for specialty drugs. Fairfax (VA): George Mason University, Center for Health Policy Research and Ethics; 2015 May [cited 2018 Feb 14].

The changing landscape of drug pricing policy in the U.S. has implications for the global pace and direction of innovation. Drug policy changes are being influenced by perceptions of the value of ...

Known as pricing strategy, it uses tools like customer research, historical data, economic modeling and competitive analysis to recommend not only what price tag to put on items but how to ...

The food industry fears New York City's congestion pricing policy, set to take effect on Jan. 5, 2025, places an undue burden on essential food distributors like those at Hunts Point Market.

In the gouging spirit of surge pricing and airline basic economy, AMC Theatres Monday announced its new seating strategy. It’s called “Sightline at AMC.” It means you pay a buck or two more ...