The latest turn in the ongoing saga over TikTok in the United States has brought the balance of power among the three ...

As for Apple’s unprecedented action, this was spotted by Bloomberg’s Mark Gurman in a post on X, who pointed out that Apple ...

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"Influencer marketing is not going away, and marketing dollars are not going to stop flowing into the creator economy," Berkowitz said. "But if TikTok is banned, they'll certainly shift that spend to ...

On Thursday, traffic coming from TikTok ads, tracked through e-commerce marketing platform MikMak, reached as high as 16%, ...

After the Supreme Court upheld a long-awaited TikTok ban, the app went dark. 14 hours later, it was back. Here's how it ...

Three days after ByteDance's TikTok went dark and then was quickly revived in the United States, users who deleted the app ...

Since Trump paused enforcement of the TikTok ban, a new crop of potential buyers has emerged. Here’s what to know.

If you rely on the platform for income and recognition, take action now to mitigate loss should it go away permanently.

ByteDance now has to show that it’s making significant progress on a deal to sell TikTok to a US-based company.

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His tune changed, to put it mildly. After briefly meeting with Jeff Yass, a billionaire American investor in the app (and ...