Squishmallows aren’t just a one-and-done purchase. They’re collectible, meaning there are seasonal, festive, and rare plushie ...

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Five Below credits Invent.ai, Squishmallows, and a new CEO for making it “the cool store for kids, the yes store for parents.

Walmart and CVS are great options for those who want to track down more unique plushies. Oftentimes, this retailer carries Squishmallows from different franchises, such as Sanrio, Disney ...

Fast food chain McDonald's is bringing back Squishmallows toy collectibles as Happy Meal prizes after two years.

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A popular item loved by both adults and kids has been spotted in a budget retailer – and the affordable price tag has everyone talking.

More Pokemon Squishmallows are on the way, with Torchic and another variant on the Pikachu plush showing up online.