Statara Solutions, a leader in data analytics, customer intelligence and digital advertising, today announced it has been named a Gold winner in the Digital Advertising Platform category at the 10th ...

The COOL company unified five advertising technology leaders — ADventori, Balihoo, COOL Media, Insticator, and OKO Digital — into a single, integrated entity under its new brand umbrella. This ...

In India’s fragmented programmatic landscape, the newly-launched platform from MiQ pitches unified signals, AI personas, and ...

The advertising industry is not the financial industry, so folks should stop trying to shoehorn financial market ...

However, there are misconceptions around curations on both sides of the ledger, according to Microsoft Advertising’s ...

The Global Programmatic Display Market is valued at approximately USD 62.21 billion in 2023 and is anticipated to grow with a healthy growth rate of more than 33.21% over the forecast period 2024-2032 ...

What’s holding back progress in cross-media measurement?  Akhil Parekh, Chief Product Officer at Nielsen, explains what needs ...

This discussion explores the dynamic shifts in healthcare media, emphasizing the critical need for omnichannel experiences to ...

From corporate learning platforms to Discovery’s Vitality platform, ‘gamification’ has become a part of many people’s daily ...

Digiace brings AI-led creative optimisation and programmatic media buying to Indian market in partnership with Southeast Asia ...

The Trade Desk is expanding its generative AI creative offering with Rembrand. The new partnership integration helps ...

TTD partners with HOY to activate CTV ad trading in Hong Kong, leveraging UID2 and OpenPath for ad precision and reach.