Global ecommerce platform Criteo has launched technology for bringing programmatic buying to retail media.  The company ...

AdLib, a provider of the leading DSP-agnostic media buying platform for in-house programmatic teams and independent agencies, ...

Digiace brings AI-led creative optimisation and programmatic media buying to Indian market in partnership with Southeast Asia ...

This article explores the importance of mastering performance marketing and programmatic media, offering insights on how marketers can effectively leverage these tools for better ad spend efficiency ...

Statara Solutions, a leader in data analytics, customer intelligence and digital advertising, today announced it has been named a Gold winner in the Digital Advertising Platform category at the 10th ...

Integration of Advertima's audience intelligence with One Tech Group's advertising platform in Swiss retail stores is ...

In India’s fragmented programmatic landscape, the newly-launched platform from MiQ pitches unified signals, AI personas, and ...

The agency is expected to utilise WPP Media’s audience analytics tools and martech infrastructure, including AI-based ...

The Trade Desk is expanding its generative AI creative offering with Rembrand. The new partnership integration helps ...

What’s holding back progress in cross-media measurement?  Akhil Parekh, Chief Product Officer at Nielsen, explains what needs ...

At Cannes, Kara Swisher led a candid panel with media and tech leaders who explored the future of journalism amid AI ...