AdLib, a provider of the leading DSP-agnostic media buying platform for in-house programmatic teams and independent agencies, ...

Statara Solutions, a leader in data analytics, customer intelligence and digital advertising, today announced it has been named a Gold winner in the Digital Advertising Platform category at the 10th ...

Integration of Advertima's audience intelligence with One Tech Group's advertising platform in Swiss retail stores is ...

In India’s fragmented programmatic landscape, the newly-launched platform from MiQ pitches unified signals, AI personas, and ...

At Cannes, Kara Swisher led a candid panel with media and tech leaders who explored the future of journalism amid AI ...

The COOL company unified five advertising technology leaders — ADventori, Balihoo, COOL Media, Insticator, and OKO Digital — into a single, integrated entity under its new brand umbrella. This ...

Using programmatic buying within OOH (prOOH) can be cost-effective due to automation and the ability to target precise ...

The MOST survey was released on Friday ... and researcher Brad Aigner from Freshly Ground Insights already has 50 completed ...

Whether it’s building trust or ecosystems, the key to effective consumer engagement is being open. This point was driven home repeatedly during this podcast from on the ground at Cannes.

The conversation about 7-Eleven’s retail media network took place in April at CSP’s Retail Media Network Forum in Dallas. Nayyar and Mijares discuss the convenience-store chain's ad channels, retail ...