Levi Strauss & Co., the maker of Levi's jeans and Dockers slacks, alleges in a lawsuit that Esprit Holdings Ltd. has illegally used its trademarked red stitching on the name tab on the rear jeans ...

Levi's filed the civil lawsuit in U.S. District Court claiming the sportswear company used the stitching, known as an "arcuate" design, which is the oldest know apparel trademark in the United ...

Jeans and apparel maker Levi Strauss & Co. is suing Polo Ralph Lauren Corp. for allegdely copying the denim maker's trademarked pocket stitching design.

American Eagle previously attempted to trademark its back pocket stitching design as an ornamental feature indicative of the brand in May 2004, but the U.S. Patent and Trademark Office rejected ...

Given that pocket watches aren't a common sight to see anymore, it may seem strange that jeans still feature the pocket - but there's a reason for that, and it dates back to the Second World War.

The watch pocket's continued existence on jeans is often attributed to a sense of nostalgia linked to WWII, according to Tracey. ... arched back pocket stitching and leather patch.