A new ad from the XX-XY Athletics brand titled "Real Girls Rock" in support of women's sports garnered over six million views across X over the week.
Nike CEO Elliot Hill told Fortune that Nike is "making some big investments around women." ...
Sabalenka is still not yet a signature athlete for Nike. In fact, Sabalenka lags behind most of her top women's tennis players in endorsement deals. The 2025 Australian Open will take place from ...
DENVER-- ( BUSINESS WIRE )-- XX-XY Athletics, the only athletic brand to stand up for women’s sports, is launching a new ad campaign called "Real Girls Rock," in honor of National Girls & Women in ...
The two-time WNBA champion and three-time league MVP proudly released her long-awaited Nike signature shoe and athletic ...
On the eve of her Australian Open title defense, the two-time champion is getting the star treatment from Nike.
On the women's side, 19-seed Madison Keys upset World No. 1 Aryna Sabalenka to clinch her first Grand Slam title at 29 years old. On the men's side, the top two ranked players faced off, with Jannik ...