Waitrose’s seven year journey of marketing measurement can now be done more strategically and faster, whilst increasing the ...

The post 29 Camping Dinners That You Can Cook With Greasy Fingers, Bare Tools, and a Fire That Won’t Stay Even appeared first ...

IAB will be hosting an in-depth webinar that further dives into the framework, titled "Play to Win: Measuring Campaign ...

It’s scary to think that we may have been using a surrogate — BMI — that may not have been all that accurate over the years," ...

Brookhaven National Laboratory have dreamed up, developed, and tested a novel voice-controlled artificial intelligence (AI) ...

Effectively measuring performance is not about spying. It is about setting a good strategy. As more businesses establish ...

Dr Akinwunmi Adesina, the outgoing president of the African Development Bank, AfDB, stirred the hornet's nest when he said Nigeria's GDP per capita was $1,847 in 1960 but $824 in 2025, implying that ...

The US would benefit from an open, universal watermark to support improved media measurement, the Coalition for Innovative ...

In today’s senior living and long-term care environment, doing well financially depends on doing good — truly good. Communities that thrive are the ones ...

Xsens announced the launch of Xsens Avior, a lightweight, OEM form factor inertial measurement unit (IMU) with a compact ...

The school board approved Amira, which listens to students read aloud as part of the state's new literacy framework requiring ...

On Monday, the Legislature's Committee on Economic Investment, Military Buildup, Regional Relations, Regulatory Affairs, ...