If you haven't undergone the five-step strategic marketing process, you're ready to embark on one of the most exhilarating chapters in your small business journey. Your sense of exhilaration may ...

Finding and fulfilling customer needs and then delivering suitable products or services are part of the marketing process. Before you can identify the needs of its potential customers, you have to ...

I'm super excited to bring you episode 24 of the Marketing Smarts Live show. This week's topic is all about Empowering B2B Marketing Teams With an AI Content Process. So, if you're ready to get your ...

The least employed goal for content marketing is lead management/nurturing, as was the case in the previous year's survey. Web traffic is the most widely used success metric (58%), as it was the ...

While consumers often make quick, one-off purchases, B2B content marketing supports a much longer process. Buyers are evaluating multiple options in-depth ... Here are the most effective B2B content ...

The content management process is a series of steps that covers everything from when content is first ... Think about it: no more digging through old email threads for that one logo or trying to ...

Adam Stotsky, a longtime NBCUniversal executive, has taken the helm at Vice Media and plans to lead a turnaround focused on ...

content marketing, search platforms, social media, and more. Data mining is the process of analyzing a large batch of information to discern trends and patterns. Data mining programs break down ...

With the Open To Work feature, you can privately tell recruiters or publicly share with the LinkedIn community that you are looking for new job opportunities. Sending messages to people you know ...

To use LongShot as a writer, you have to go through a process of selecting suggested ... Jasper AI is geared up for teams and project management as a content marketing platform, not simply an ...