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But at Google I/O on Tuesday, I demoed a new feature called Try On that uses AI to show you how a dress, shirt, skirt or pants will actually look on you. I was surprised, and also incredibly amused.

Google's latest shopping feature makes Cher Horowitz’s computerized closet a reality. The new virtual try-on tool within its "AI Mode" search option lets users see how outfits look on photos of ...

At Google I/O 2025, the tech company announced a ton of new AI features, and one of the most interesting is a virtual clothing try-on tool. Almost as soon as the feature was released, users ...

Google has announced new features within the AI Mode in Search, for enhancing the online shopping experience. With this new feature users get the option to try clothes on virtually, and if it’s the ...

Google (GOOG, GOOGL) is bringing shopping capabilities to its new AI Mode, making it easier to shop for specific items and virtually try on clothes. AI Mode, which is now available to all US users ...

It's dubbed "try it on" and it's available right now in the US through Google Search Labs. To get started, you just need to switch it on in the lab. Then, you upload a full-length photo of ...

Google introduced a new AI-powered shopping experience at Google I/O 2025, incorporating smart tools, accurate data and a virtual try-on feature to help consumers find products effortlessly. Google ...