Search Engine Land » SEO » Local » Logo Optimization: A Local SEO Stealth Tactic Share When local businesses look to beef up their SEO game, they’re often looking for some clever technical trick.

Local SEO helps you get customers using a location keyword in their ... Make sure your website shows your location in as many places as it makes sense. Logo: The logo of your site should be optimized ...

Local SEO ensures your online presence targets individuals ... Highlighting your brand by adding a logo, cover image and photos of your practice. Patients will use your Google Business Profile ...

Do not forget to signify your corporate contact details, social profile links, and logo. Use website schema markup to view ... find all the schema types that you think will come in handy to achieve ...

I’ve previously dubbed logo optimization as a stealth SEO tactic, because many local businesses neglect it. The logo image needs to have good ALT text. The logo image on the homepage doesn’t ...

SABs face unique challenges in local SEO due to the absence of a physical ... and photos (i.e., logo, interior, exterior, product, etc). Keep in mind that you are trying to provide your audience ...

This strategy is called local SEO. Local SEO differs from general SEO in several key aspects. When Google detects that a user is searching with local intent, they use a different algorithm to show ...

One particularly important local SEO tactic is using local business schema ... products, services, logos, images, and/or videos. Profiles should be as complete as possible. Google recognizes ...