It also aligns with LIV Golf to strengthen team branding and expand its merchandise footprint. The move came amid the league’s ongoing “Long LIV Golf” campaign and its new media partnership ...

PING Golf, a titan in golf equipment manufacturing, has announced a landmark sponsorship agreement with LIV Golf’s Torque GC, ...

Wesley Bryan, who has played sporadically on the PGA Tour, was reportedly suspended indefinitely for participating in a LIV ...

The Masters Golf Shop regularly preserves merchandise for certain days of the tournament ... Scottie Scheffler is just the ...

Sure, legacy brands like Nike and Adidas make excellent clothing for golfers, but we've since seen a rise of independent golf ...

As with many sports, golf has become an increasingly commercialized game. Players' kits are littered not with embroidery ...

Brooks Koepka admitted LIV Golf's progress has not met expectations. LIV Golf has made changes this season, including a new CEO and a TV deal with Fox Sports. Brooks Koepka hasn't minced words in 2025 ...

It was a strong week for a handful of LIV Golf players at the 2025 Masters. Patrick Reed, the 2018 winner at Augusta National Golf Club, holed out for eagle on the par-4 17th to move into a solo third ...

While they get ready at the Texas Open, LIV Golf is in Miami before sending its top players off to complete in golf's first major of 2025. LIV Golf's unique brand of team golf features three ...

Sometime next week, when everyone turns their gaze to the azaleas, LIV Golf will have something to cheer about. The topic will have nothing to do with the dozen of its players chasing a green ...

That much is clear with the latest news from LIV Golf: an announcement of a new event pairing LIV golfers like Phil Mickelson with their YouTube counterparts like Grant Horvat. On April 5 ...

While golf was the backdrop, LIV Golf Miami was undeniably a vibrant showcase of culture and lifestyle. The event felt less like a traditional tournament and more like a curated experience where ...