Instead, head to your local convenience store, pick up a can of AriZona iced green tea and admire the aluminum's vibrant cherry blossom design. “We use packaging and a value story, then a great ...

"It’s my little way to give back," Don Vultaggio said Getty The founder of Arizona Iced Tea is keeping his consumers in mind! In a new interview that aired jointly on Today and Morning News NOW ...

AriZona Iced Tea’s steadfast commitment to its 99-cent price point represents more than a marketing strategy—it’s a profound statement about corporate responsibility and consumer value.