Green tea fans, this one's for you. Although both are staples in a tea collection, what exactly is the difference between ...

The Japanese green tea-matcha-is moving from teacups to cocktail shakers, giving Indian mixology a vibrant, healthy twist.

Love it or hate it, but you simply can’t ignore matcha. It’s everywhere on social media, with celebrities swearing by its ...

Once a niche wellness drink, matcha is now a revenue-driving staple in India’s café scene. From sourcing strategy to product ...

As thirst for the vivid green drink reaches an all-time high, Kate Ng looks at the origins of the tea leaf and how the ...

In Uji, Japan's historic matcha capital, demand for premium green tea is outpacing supply. As tourists scramble for tins, ...

Matcha transcends tea, shaping India's aesthetic economy as a symbol of wellness and style. From cafes to skincare, it's a ...

Studies suggest that drinking matcha may help protect against heart disease, similar to the benefits of green tea. Matcha can ...

Bollywood star Sanya Malhotra teams up with Essenzaa Nutrition to launch Bree Matcha, a premium brand combining ancient ...

Japan’s green tea tradition is one of refinement, diversity, and deep-rooted cultural significance. With over twenty distinct ...

In the ever-evolving wellness cafeteria of life, where every aisle screams “detox,” one unlikely duo has emerged as both the ...

a tea master based in New York City and founder of Chanoyu Week NYC (chanoyuweeknyc.com). Matcha, or powdered green tea, was introduced from China some 800 years ago, when Zen monks began drinking it ...