The Salt Lake Tribune reports on how a Ninja Warrior competitor's collection of 5,000 Hot Wheels caught the attention of ...

Those diecast cars you ... working in the toy business. Again, this plan of retail attack was soon copied by the competition, indicating just how groundbreaking Hot Wheels was as a market ...

See Also: Hot Wheels At 50: Looking Back on the History of the Most Famous Toy Cars There are other caveats to my collecting that put me at odds with those who are truly ‘serious’ about the ...

If your Hot Wheels collection seems short of Ferraris, salvation is in sight. A new partnership between the Italian car company and the die-cast model maker will see a host of new Ferrari models ...

Ferrari, the red-blooded icon of speed, has teamed up with—wait for it—Hot Wheels ... maybe even concept cars that never saw the light of day. There’s even chatter of limited-run models, numbered ...

Ferrari, the red-blooded icon of speed, has teamed up with—wait for it—Hot Wheels. Yes ... The takeaway here isn’t just that these toy cars are gorgeous. It’s that they’re meaningful.