The new Owala Boo-Ya 32 oz FreeSip Water Bottle design will drop online on Sept. 24 at 12 p.m. ET for $38. While at first glance, Boo-Ya design is unassuming with its ghost outlines and green ...

Instead, water bottles have become a form of fashion ... And according to Owala’s instagram, “This glow-in-the-dark ghost bottle won’t be around forever,” so no one’s quite sure if ...

Over the years, I’ve tested dozens of water bottles. The Owala FreeSip is the first one I’ve actually bought multiple times.