Understanding consumer behavior isn’t just about selling products—it’s about understanding how people think, feel and make decisions. Over time, marketers have discovered certain “laws” that influence ...

Foods advertised during NFL games were typically high in content like fat, sodium and calories, a cross-sectional analysis in ...

The former university president says he was not informed of a potential conflict prior to the start of contract negotiations.

Aba Blankson, chief marketing officer at NAACP, is leading the organization's storytelling and advocacy campaigns during this ...

So if you weren’t sold on email marketing in 2025, hopefully this gave you a good example of how and why you should be. We ...

Half the money I spend on advertising is wasted; the trouble is, I don’t know which half.”  Now as the marketers what’s ...

Artificial intelligence isn't just a concept for the tech-savvy anymore; it's becoming the backbone of modern businesses. Key ...

AI-Powered Personalization Meets Multichannel Journey Orchestration with Movable Ink and Braze NEW YORK, Feb. 4, 2025 /PRNewswire/ -- Movable Ink, the AI-powered personalized content platform, today ...

Justin Baldoni accused Blake Lively of demanding he be removed from all film posters and stripped of his ‘a film by’ credit ...

Career opportunities for English majors extend far beyond teaching English and writing novels. An English degree provides a highly adaptable skill set that can lead to jobs in marketing, ...

Discover how to use DeepSeek AI to build a profitable online business. Learn step-by-step strategies for automation, ...

Shopify offers a flexibility which enables merchants across all industries to create brilliant, functional storefronts that ...