Fans of GEICO commercials will be happy to learn that the GEICO lizard does, in fact, have his own name. And his own lore, as it were. “The GEICO Gecko, the most uncommon of creatures, is ...

So Geico's gecko appears laughing like a baby in "Laughing Baby Gecko," and he hangs out with two mewling feline friends in "Two Talking Cats Plus Gecko." ...

Michelle Moscone: GEICO is one of the most prolific storytellers in advertising and has constantly created some of the most well-known and respected brand characters of any company. One of the ...

The Geico Gecko has for years boosted the near-ubiquitous insurance company’s advertising, Now Geico is doing something to boost him. Geico on Thursday will unveil “Legend of the Lizard,” a ...

The insurance company GEICO is doing something a little different to advertise: It has turned documentary cameras on the life of its spokes-gecko. Legend of the Lizard: The Full Never-Before-Seen ...

Martin or Gecko, whatever you call him, is the brainchild of GEICO’s Virginia-based ad agency, Martin Agency, according to virtualhumans.org. . After purchasing a majority of GEICO’s shares in ...

Martin or Gecko, whatever you call him, is the brainchild of GEICO’s Virginia-based ad agency, Martin Agency, according to virtualhumans.org. . After purchasing a majority of GEICO’s shares in ...

Martin or Gecko, whatever you call him, is the brainchild of GEICO’s Virginia-based ad agency, Martin Agency, according to virtualhumans.org. . After purchasing a majority of GEICO’s shares in ...

Geico released a nearly 15-minute mock documentary profiling its Gecko mascot, part of the insurance firm’s efforts to drum up discussion around Super Bowl LVIII, per details shared with ...

The Geico Gecko has for years boosted the near-ubiquitous insurance company’s advertising, Now Geico is doing something to boost him. Geico on Thursday will unveil “Legend of the Lizard,” a 15-minute ...