Part Two of this two-part article examines practical steps marketers must take to succeed in this changing landscape by ...

This will help you improve your direct mail strategy. Direct mail advertising is still one of the best ways to reach your target audience. It's an inexpensive marketing channel with high returns. You ...

Discover the true cost of self-publishing a book in this detailed guide. Explore Amazon KDP, book publishing services, and ...

In “Little Bosses Everywhere,” Bridget Read looks at the enduring popularity of companies like Mary Kay and Amway for ...

In a world where finding the perfect piece of jewelry that combines elegance and affordability seems like a daunting task, ...

Do not settle for outdated metrics. Discover the crucial PPC KPIs needed for driving sustainable and profitable business ...

Interviews: Tara Kapur reflects on what leadership looks like — both in how brands speak, and in who gets to shape that voice. She is also a juror for Social Samosa's Superwomen 2025.

As of Dec. 31, 2024, Lennox had approximately $1.1 billion of outstanding debt and $420 million of cash and short-term investments. The debt load equates to a net debt/trailing 12-month EBITDA ratio ...