Senior marketers say audience targeting is both the top benefit of direct mail marketing and the top challenge they face with the channel, according to recent research from SeQuel Response. The 2024 ...

Johnson & Johnson is a holding company, which engages in the research, development, manufacture, and sale of products in the healthcare field. It operates through the Innovative Medicine and ...

Learn strategies to boost response rates with customers. Direct mail advertising continues to deliver impressive results for businesses willing to invest in tangible marketing. While your competitors ...

I have a theory that people who ask very direct, perhaps even startling, questions at work were once workhorses who did not ask questions when given a new assignment. They took the direction ...

Just 2.9% of marketers say their business is using AI to recruit, opting to use the tech in their search for junior and mid-level talent.

An art project called the Goodbye Line prompts passersby to make a collect call and say goodbye — to a loved one, a pet or maybe a part of themselves. People are dialing.

“You’re looking for a nice, secure feel in the heel, a snug – but not tight – fit across the forefoot and it’s important that ...

The National Women’s Soccer League (NWSL) has officially laid groundwork for launching a Division II league in 2026 to boost ...

CEDAR RAPIDS, Iowa (KCRG) - Johnson County is renovating a 15-unit apartment complex on Hollywood Blvd. to relieve the affordable housing shortage. The project is modeled after a property the city ...