It is a criminal offence, punishable by fine and imprisonment, to use a customer’s personal data for direct marketing without their consent. It is also an offence to transfer customers’ personal data ...

Arna Marketing Group, a leader in cutting-edge print communications and technology platform, has announced the acquisition of Federal Direct, a prominent provider of print marketing and solutions.

And we've got three to giveaway... The TLDR is that ELLE is giving you the chance to win one of three Coach ‘Brooklyn’ 28 bags, valued at a cool $550 each. And it’s a cinch to enter. To be in the ...

Marketing leaders projected a 157% growth in the use of AI to optimize and automate marketing over the next three years, reaching 44.2% of all marketing activities. Generative AI adoption has surged ...

VML Amsterdam, based near the Dutch brewer’s headquarters, will lead the account team. The work encompasses below-the-line marketing, including in-bar, retail and e-commerce activities, as well as ...

Because of the way insurers are able to contract for marketing activities, state and federal governments have limited oversight and regulatory access. TPMOs nominally oversee their contracted lead ...