Another Vote, Same Story – But What For Boohoo’s Bigger Challenges?
Both efforts reflect growing dissatisfaction with Boohoo’s direction from its investors, as the business struggles to reverse ...
Common reasons for conversion failures in home services marketing
While the human touch is a must-have in this trust-based business, utilizing technology, particularly digital marketing, is ...
How audio advertising is redefining marketing in 2025 (and beyond)
On the advertiser’s side, AudioMatic DSP takes the guesswork out of campaigns, offering a one-stop solution for planning, ...
Social Samosa11 小时
The Leela Group’s Shweta Jain on marketing during the wedding season
Shweta Jain of The Leela Palaces, Hotels & Resorts shares its marketing strategy focusing on cultural storytelling, ...
brandequity.economictimes.indiatimes14 小时
The CIO-CMO Alliance: Building a customer-centric enterprise with AI
Businesses are increasingly focusing on customer-centric strategies for growth, with CIOs and CMOs collaborating more closely than ever. This synergy has evolved with the integration of marketing ...
What Brands And Content Creators Stand To Lose If TikTok Goes Dark
In exploring what they stand to lose if ByteDance doesn’t secure an American buyer for TikTok, brands and influencers share how they've successfully used the platform.