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The marketing world keeps changing, but one thing that hasn’t gone out of style is the need to grab attention. You know the drill – your eyes wander during your morning commute, and there it is. A ...

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In the latest in our series on the evolution of the Extime Paris retail and hospitality concept, Groupe ADP Chief Marketing ...

Where once only multinational corporations with massive budgets could access sophisticated market intelligence, today AI ...

A new Banner on DoubleDash format delivered over 95% new-to-brand impressions for beta advertisers in Q4 2024, according to ...

The land of the rising sun, Japan, which is quite prone to seismic activities, has triggered another one on the social media ...

In Pakistan's marketing industry, a concerning trend has taken root-women are often recruited for front-desk roles, ...

In a world overflowing with ads and polished brand messaging, user-generated content (UGC) is emerging as a refreshing, ...

A new study from the Association for the Advancement of Artificial Intelligence shows concerns from the science community on ...

In today’s fast-paced digital world, businesses must continuously optimize their website, marketing, and sales strategies to ...

Nintendo's newly revealed virtual game cards don't reinvent the wheel of digital gaming, but the change in framing shouldn't ...