It’s critical for marketers to check their perceptions of channel performance with data to optimize their media mix.

Clarivoy has more data for dealerships to consider when examining their advertising effectiveness. The company that ...

TRMNL is a $139 WiFi-enabled E Ink display with open source firmware (you can also make one from a jailbroken Kindle) ...

Amazon is having a rare sale on its entire Fire Tablet Kids Edition, offering deals of 22% to 25% off.

One of the UK's largest advertisers wants to build an illuminated, 18-square-metre billboard on a busy Essex junction ...

ArtFX combines classical techniques with cutting edge tech from ASUS to train VFX artists, preparing them for studios with ...

Criteo (NASDAQ: CRTO), the global platform connecting the commerce ecosystem, today announced the launch of its Auction-Based ...

In a landmark move set to shift UK TV advertising, Sky, Channel 4, ITV, and Comcast have announced their intent to launch a ...

Advertisers are having to pursue unconventional—and potentially risky—methods of gaining insight into content environments ...

Netflix has teamed up with Yahoo, adding the company's demand-side platform to its roster of programmatic advertising ...