Product resellers must decide what mix of brand name products and generic goods to provide. Consumers generally buy off-brands for price benefits. They buy brand names for a variety of reasons.

Big news arrived lately for burger fans. McDonald’s introduced something quite massive. It’s making waves within the fast – food scene. For decades, the Big Mac stood as the signature burger. People ...

When one sees a monogram such as LV or Cartier script, neither only recall mere symbols; instead, many years’ worth of historical events and traditions associated with those names behind such badges ...

DV Commodities Logo The firm also disclosed the prior launch of its new Soft & Agricultural Commodities Group, and the buildout of the Metals Group, focusing on both precious and base metals markets.

In 1858, it became the official brand logo, and by 1907 it began gracing every Peugeot car IBM was among the early tech companies that used a logo. Several name changes, including International ...

The name has drawn criticism for allegedly being identical to a small, New York-based vintage clothing company, while the logo closely resembles the emblem of the Spanish town of Porrers. The founder ...

The iconic swoosh symbolises the brand's focus on sport and fitness. There are countless companies with dozens of brand logos, but the most recognisable ones are typically those of household names. We ...

Motorcycle company names and logos are a big deal. People get ‘Harley-Davidson’ tattoos; historic British brands like Triumph and BSA are biker jacket fashion icons; Ducati T-shirts sell by the bucket ...

Logos are the cornerstone of any brand’s identity and are usually one of the first things that a company makes when developing brand guidelines. Logos have been the face of brands for centuries, but a ...

“Million Bazillion” listener Kade wants to know why brand-name products cost more than store-brand and generic products. Bridget and Ryan head to a grocery store where they meet a talking can ...

Global brands gain comprehensive coverage with both pre-screen avoidance and post-bid measurement, further augmenting ad quality controls on Facebook and Instagram DoubleVerify ...