Guess who just got a new logo? And just in time for their exciting new divisional format! You don't look impressed. Well, take a number and go to the back of that extremely LONG line. Big Ten ...

The new Big Ten logo was developed by Michael Bierut and Michael Gericke of the international design firm Pentagram. “The new Big Ten logo was developed to symbolize the conference’s future ...

Big Ten Commissioner James E. Delany announced this afternoon the naming of the divisions in expanded version of the conference. Michigan is one of the six teams in the "Legends" Division.