In 2015, Mattel worked with startup ToyTalk on a doll known as Hello Barbie. The doll connected to the internet through Wi-Fi ...

LABUBU, the mischievous, wide-eyed creature from Chinese toymaker Pop Mart, has become a cultural sensation. Posts flooded ...

Mattel teaming up with OpenAI to put AI in toys might be fun, but there's a risk of unpredictable AI playmates that raises concerns.

Used car brand CarBravo and agency MRM accelerated away from New York's Edison Ballroom clutching The Drum Marketing Awards (Americas) Grand Prix award. And they had a little plastic doll to thank for ...

Ananda Lewis, a former MTV VJ who connected a generation of music fans to their favorite celebrities on the music network, ...

Aussie shoppers are showing off their trolleys overflowing with items worth hundreds or even thousands of dollars - and there's a simple reason why.

Big W has launched its annual toy sale, with Aussie shoppers racing into stores to grab best-selling items while hundreds of ...

Want to make a statement in your entryway? Barbie pink is the designer-approved shade to do so, showing up everywhere from walls to furniture to accessories.

Each year, a new wave of collectibles hits the market. While they may be mass-produced, value is assigned based on overall ...

WE all love a bargain,a dn parents are taking full advantage of the £1 toy sale in B&M. Whether you want something to keep ...

As the 90-day pause on steep tariffs approaches its end next month, 4 News Now has been tracking price changes on four common ...

Margot Robbie will star in her first on-screen role since Barbie this year, and the first trailer makes it as ambitious and ...