Adidas showed strong top-line growth and margin expansion in 4Q24, but macro uncertainties and conservative FY25 guidance ...

A wider forefoot and shorter tongue are just some of the improvements in this super foam shoe made for daily training.

We think Adidas is a leader in athletic and athleisure apparel with a narrow moat based on an intangible brand asset. While it has been beset with problems over the past few years, we think its ...

The losses encountered in 2023 served as a wake-up call, pushing Adidas towards innovation and revitalization. Product Strategy: The Samba Phenomenon One of the most significant factors in Adidas's ...

Adidas continues to sign some of the most lucrative deals with athletes, including legends from both basketball and soccer. These deals have not only boosted the bank balances of these athletes but ...

Manchester United's Ambitious £2 Billion Stadium Plan and Adidas' Fresh Partnership with Liverpool: A New Era in Sports Business ...

A reinterpretation of the Kobe 2 sneaker, with this new shoe Adidas pays homage to the 2yk aesthetic and to Kobe Bryant five years after his death.

Liverpool and adidas will reunite at the culmination of this season, confirming what has been one of the worst kept secrets ...

Krishan Upadhyay has announced that he is moving on from adidas after being with the company for almost 3 years. He had joined the company in July 2022. Upadhyay took to LinkedIn and announced his ...