Seeking adult fans with money to spend, companies like Mattel and Lego are working with artists to make exclusive — and ...

Two Vernon Hills, Ill., toy companies say they're taking President Donald Trump's tariffs to the U.S. Supreme Court, ...

The Trump administration then appealed, and the companies are now asking the Supreme Court to skip the intermediate appellate ...

Sharon Keilthy wanted to purchase a birthday gift for her daughter’s fourth birthday. “I walked into a nice family-run store, ...

US Marines arrive in LA on Trump's orders as immigration protests persist Los Angeles Mayor Karen Bass emphasized at a press conference that the unrest has been limited to a few downtown blocks ...

Unlike most companies that aim to meet demand from all age groups, the toy brick brand Wekki mainly targets young female consumers. Lin Wei, the founder of Wekki, which is keen to provide young ...

The killjoy behind all the gloom? Donald Trump. The president’s tariffs are proving particularly burdensome for toymakers. Around 80% of toys sold in America are made in China, the main target ...

Chinese companies making toy bricks are turning to traditional building methods to compete with international rivals such as Lego. Domestic enterprises aim to develop such bricks by seeking ...

STORY: Toymakers are gathered in New York for an industry trade fair. But while they show off their wares for the months ahead, the firms really have their eyes on Washington. With Donald Trump ...

India's stringent toy safety standards, enforced since 2021, have demonstrably improved product safety and reduced consumer ...

NEW YORK -- Toymakers are tweaking original classic games or coming out with new ones that embrace an audience that's been around for a while: people over 65 years old. The products are being ...

COPENHAGEN - Toymakers have been around far longer than many people realise, a Danish researcher told AFP Friday after the discovery of 19 ancient rattles some dating back at least 4,500 years.