Magnite has introduced SpringServe video platform that integrates the SpringServe ad server with the programmatic features of ...

Magnite has introduced SpringServe video platform that integrates the SpringServe ad server with the programmatic features of ...

Magnite has introduced an upgraded version of its SpringServe video platform that integrates the SpringServe ad server with ...

India sees 163% revenue growth from contextual marketing campaigns in 2024, according to WebEngage trends report.

Spikes Asia 2025 concluded tonight in Singapore with Ogilvy named Network of the Year, Colenso BBDO Auckland and ...

Even as overall dealmaking declines, certain sectors such as ecommerce continue to be a major draw.

From gait scans to geo-targeted ads, the sporting goods group laces together tech, retail, and events to chase India’s ...

Marketers have long attempted to distill generational behaviors into easy stereotypes, but Gen Z resists these tidy boxes.

Havas to gain access to Ostro's AI-powered life sciences-focused digital engagement platform across its global ecosystem.

From inclusive CX powered by AI to agentification and martech maturity, the 5th edition of Data Unplugged India unpacked what ...

In a bid to regain cultural relevance and user trust, BHIM 3.0 ditches cashback clichés for emotional storytelling—and aims ...

The performance of the region will be driven by China and India, even as Southeast Asia lags behind, according to a new ...