If we want to retain freedom and serendipity in consumer choice, we need to adopt a user-centred approach to developing new ...

For decades, expanding into foreign markets meant making a major investment in physical presence – setting up local offices ...

The reality is that addressing such inequalities, be they economic, cultural or environmental, is crucial to create the stable and inclusive societies needed for sustainable development, says Kaisa ...

Amid the rise of generative and agentic AI, executives must master prompt-crafting to optimise their marketing and sales ...

Everyone knows the value of a good education. For investors, there is also plenty of value to be reaped from investing in ...

The best time for green technology adoption is now. We need to start learning by doing. In this episode of INSEAD Explains Sustainability on green technology, Anton Ovchinnikov, Visiting Professor of ...

Companies should address broader social and environmental problems, because they are often well-placed to do so. There are ample examples that show the many ways businesses can cause considerable harm ...

How the Le Mans motor race is paving the way for hydrogen-powered cars. Motor sports enthusiasts and thrill-seekers would be familiar with the Formula One races held around the world. But beyond fast ...

Andrew Hafenbrack is an Associate Professor in the Management & Organisation Department at the Foster School of Business, University of Washington in Seattle. He obtained his PhD in Organisational ...