A coalition of leading industry players has launched A Roadmap for Programmatic TV in Europe — a five-point action plan to ...

In times of uncertainty, the most powerful move a brand can make is to stay visible while staying flexible. To engage ...

Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five years after its founder's resignation.

Magnite’s acquisition of SpringServe demonstrates the importance of merging an SSP with an ad server for streaming video.

The programmatic agreement covers reviews for state transportation projects and is expected to cut as much as six weeks from ...

Glynn County Board of Commissioners accepted a donation of $25,000 from Brunswick Cellulose for programmatic support for ...

Agency officials claimed Ripple, along with leaders Brad Garlinghouse and Chris Larsen, illegally sold XRP as an unregistered ...

As our Retail Media for Drummies guide launches, this week’s Agency Advice asks a bumper crop of top thinkers in the space ...

Retail media is booming – but it’s also fragmenting fast. As more retailers launch media networks and brands funnel budgets ...

The Lerner Health Promotion Program’s Visiting Scholars initiative offers an opportunity to collaborate on cutting-edge ...

Almost 70 per cent of indie agencies predicted CTV/BVOD to grow by up to 25 per cent in FY 26 and more than 60 per cent said ...

XRP and Bitcoin face diverging paths as Ripple battles the SEC and BTC ETF flows slow before key Fed updates and legislation.