Business Startup Support has released a new guide on using AI-driven personalization for email marketing, helping startups ...

Implementing AI in GTM strategies presents both transformative opportunities and significant challenges that require careful ...

we should admit that marketing segmentation models must evolve. Especially for businesses, an evolution can result in more effective marketing strategies and more successful marketing performance in ...

In today’s digital marketing landscape, email remains one of the most reliable and high-return channels available to ...

The Good Food Institute found three-quarters of consumers are open to eating plant-based meat, but to win them over alternative protein manufacturers must understand subtle nuances between what ...

Listrak has launched a redesigned website and refreshed brand experience to reflect its commitment to innovation, customer ...

DecisionTelecom’s CEO Sergii Diachenko details SMS adoption across industries (retail and tech) and AI use cases for ...

In this video from the Skift Data + AI Summit, Zartico's Nicole Brownell, chief operating officer, and Jay Kinghorn, co-founder and chief innovation officer, joined SkiftX Content Director Alison ...

The need for privacy-safe identity resolution is one of Acxiom parent IPG's “big bets,” even in the wake of Google's decision ...

How a Time-Tested Segmentation Strategy Can Maximize Your DTC Potential By Alex Caffarini In an April 28 article, I discussed ...

Discover how AI is revolutionizing marketing—from personalization and automation to analytics—enabling smarter, faster, and more efficient brand growth.