Once trained, AI agents can impact a wide range of industries and business areas—among them, sales and marketing. As a marketer, I can attest that my company is beginning to see the impact of ...

A century-in-the-making pandemic was on its way and we, in the live marketing industry – like everyone – were pretty much blindsided by its impact. In 2020, our turn toward virtual events was ...

Hypertherm Associates, a Hanover, N.H.-based manufacturer of industrial cutting systems and software, has appointed Jake Brown as executive vice president of global sales and marketing. Brown ...

Adellco, a leading real estate owner, developer and manager, with more than 25 years of experience, has announced that Armorie, an exclusive collection of 20 bespoke loft residences, located at 114 ...

Words. They can be powerful, passionate, and—when used correctly in marketing and sales communications and presentations—extremely profitable. Have you ever wondered why some of the same "power words" ...

Pertinence Group has organised a sales Pro Conference in Lagos, where participants were inspired and equipped for sales success. At the conference titled “Ignite Your Sales,” the Co-founders ...

With social media catching on in rural India, consumer brands have started investing 30-35% of their influencer marketing budgets beyond metro cities. However, the cultural disconnect between the ...

Electrical supplies distributor McNaughton-McKay Electric Company appointed Steve Guidry as Executive Vice President of Sales & Marketing. Guidry has more than 30 years of experience in electrical ...