New York — The Uncle Ben’s rice brand is getting a new name: Ben’s Original. Parent firm Mars Inc. unveiled the change Wednesday for the 70-year-old brand, the latest company to drop a logo ...

The Uncle Ben's rice brand is getting a new name: Ben's Original. Parent firm Mars Inc. unveiled the change Wednesday, Sept. 23, 2020 for the 70-year-old brand, the latest company to drop a logo ...

The Uncle Ben's rice brand is getting a new name: Ben's Original. Parent firm Mars Inc. unveiled the change Wednesday, Sept. 23, 2020 for the 70-year-old brand, the latest company to drop a logo ...

The Uncle Ben’s rice brand is getting a new name: Ben’s Original. Parent firm Mars Inc. unveiled the change Wednesday for the 70-year-old brand, the latest company to drop a logo criticized as ...

The Uncle Ben's rice brand is getting a new name: Ben's Original. Parent firm Mars Inc. unveiled the change Wednesday for the 70-year-old brand, the latest company to drop a logo criticized as a ...

RICHVALE, CALIF. — Lundberg Family Farms, a maker of rice and quinoa products, has unveiled a new logo, website and snack, part of a brand refresh for the 84-year-old company.

Mars Food, which produces the rice brand Uncle Ben’s, announced Wednesday that it will change the name to Ben’s Original and remove its longtime logo. Mars said in a Wednesday statement that ...

The Uncle Ben's rice brand is getting a new name: Ben's Original. Parent firm Mars Inc. unveiled the change Wednesday for the 70-year-old brand, the latest company to drop a logo criticized as a ...

Uncle Ben’s owner Mars is planning to change the rice maker’s “brand identity” — one of several food companies planning to overhaul logos and packaging that have long been criticized for ...

The Uncle Ben's rice brand is getting a new name: Ben's Original. Parent firm Mars Inc. unveiled the change Wednesday for the 70-year-old brand, the latest company to drop a logo criticized as a ...

Uncle Ben's signature logo, which has appeared on orange boxes of rice for decades, may soon be removed. On Wednesday, Mars Inc., the parent company of Uncle Ben's, announced in a statement posted ...

The official logo was announced to the public, marking the first appearance of a Vietnamese rice brand, though the country has ranked among the top rice exporters in the world for decades. The ...