Formed in 1903, the original Buick Motor Company logo looked nothing like the one adorning the front of the brand's cars today. It was a depiction of Uncle Sam walking on top of a globe, with the ...

The 2024 Buick Encore GX is the brand's first model to feature its updated badge, which is a modernized version of the classic tri-shield logo. Fox News Media Fox Business ...

DETROIT — For more than 60 years, Buick has incorporated some form of a tri-shield design in its logo. The latest version, making its North American production debut this year on the 2024 Encore ...

The traditional Buick badge had not yet been placed on it, as was intended, and instead, it only had a few swooping slash marks on the hood. Reuss apparently saw the design, though, and liked it.

Our spy photographers caught the refreshed 2024 Buick Encore GX out testing without any camouflage. Its new face incorporates slim LED accent lights similar to the new Envista's.

The first Buick vehicle to appear with the General Motors division's new logo, the redesigned 2024 Encore GX, has been unveiled. "[T]here’s a lot to talk about inside and out," per Jalopnik.

In the rear, Buick's new tri-shield logo takes center stage on the tailgate. For 2024, new LED taillamps come standard on the updated ST and new Avenir trims.