Factor Communications, writes on how artificial intelligence has transformed marketing from guesswork into precise science ...

SOCIAL factors including war, inflation, supply chain disruptions, energy crisis, worker shortage and the Covid-19 pandemic are affecting buying patterns. Greater awareness and activism around ...

Unsurprisingly, ecommerce sales have surged over recent months as in-store retail trading ground to a halt and consumers increased their reliance on home deliveries. But the way in which customers are ...

Curated using platform data on product popularity, creator recommendations, user interactions and purchasing behavior, the list spans nine industries, including foods, beverages, cosmetics and 3C ...

A recent study conducted by data analytics firm Agile Data Solutions revealed that 57% of Filipino consumers acknowledge the influence of 'woke' culture on their buying patterns. This has resulted in ...

saw a slight sequential decline in the January-March quarter due to seasonality and changes in customer purchasing patterns. Multi-year purchase orders have been replaced with shorter, more ...

Consumers’ decisions regarding whether to purchase cannabis products from the legal market or the unregulated market are influenced primarily by price and convenience, according to data ...

KANSAS CITY — In 2023 US consumers can anticipate greater availability of pork, broiler meat and turkey but less beef, which they will have to pay more for than last year. Demand for all animal ...

In a revealing study conducted by MoyaApp, in partnership with iMali Quiz, substantial shifts in the preferences and purchasing patterns of soft drinks among South African consumers have been ...