Integration of Advertima's audience intelligence with One Tech Group's advertising platform in Swiss retail stores is ...

AdLib, a provider of the leading DSP-agnostic media buying platform for in-house programmatic teams and independent agencies, ...

Statara Solutions, a leader in data analytics, customer intelligence and digital advertising, today announced it has been named a Gold winner in the Digital Advertising Platform category at the 10th ...

The COOL company unified five advertising technology leaders — ADventori, Balihoo, COOL Media, Insticator, and OKO Digital — into a single, integrated entity under its new brand umbrella. This ...

Incorporating digital and emerging technologies into traditional marketing creates fresh, effective ways to resonate with B2B ...

Disney (DIS) has reportedly formed a partnership with e-commerce giant and cloud services titan Amazon (AMZN) to enhance ad ...

This discussion explores the dynamic shifts in healthcare media, emphasizing the critical need for omnichannel experiences to ...

The Trade Desk's (TTD) innovations, market positioning, and regulatory shifts drive growth and make it a compelling long-term ...

RMNs offer new opportunities to reach high-intent audiences, but agencies are finding it difficult to compare performance across platforms.

Simulmedia announced a strategic partnership with OptimizeRx Corp. to enable the self-serve availability of ...

Netflix and Yahoo announced a partnership on Monday that will allow prospective ad buyers to purchase programmatic connected ...