A pricing structure or strategy is a consistent, uniform, planned approach to pricing of products and services to achieve business and marketing goals. A thoughtful pricing structure is critical ...

Internet marketing makes comparison shopping very easy. It has resulted in a large increase in price elasticity for cigarettes, according to a study by the Stanford Institute for Economic Policy ...

Allan Barber traces the challenges, costs, and disappointments of generic country of origin marketing for red meats, and ...

The FMCG major blends premium biscuits, rural strategy, and data-fuelled media to navigate inflation, q-commerce, and ...

Set to change national policy and spending, Arrington authored the 'One Big Beautiful Bill' that will also aid rural America. Here's what to know.

A surge in rural consumption ... Sell More’ strategy for kirana stores—enabled via Shikhar—offers 24/7 ordering, real-time updates, transparent pricing, personalised ads and credit solutions ...

The Vice President’s address underscored a timely and urgent call to transform India’s rural economy by harnessing the ...

Kristin is a lead editor at Forbes Home and has nearly a decade of professional experience as a writer and editor. She's previously worked at sites like Talking Points Memo, Insider, Delish, Angi ...

Expanding your intern talent pool to include college sophomores and juniors can be a strong strategic move for building a ...

After a strong recovery on Monday, Indian markets are expected to open steady on Tuesday as investors assess cooling ...

The Health and Human Services (HHS) department on Tuesday said under President Donald Trump’s most-favored-nation drug pricing policy, it will require drugmakers to lower prices of branded ...

The One Big Beautiful Bill Act boosts U.S. farm programs by $56.6B, strengthening the safety net, tax relief, conservation, ...