Netflix has achieved its biggest ever bump in subscribers despite consistent price hikes and the introduction of ad-tiers.

The streamer’s in-house offerings will hit the U.S. in April, coinciding with an upfronts market where publishers lock in ...

Under the new pricing in the U.S., Netflix’s Standard plan without ads will rise by $2.50 — going from $15.49 to $17.99 per ...

As viewers spend more time with ad-free platforms like Netflix and HBO, brands are exploring other ways to get on screen through product placements, or broader marketing tie-ins to TV shows.

Greta Gerwig’s “Narnia” reboot will play exclusively on 1,000 IMAX screens across 90 countries before debuting on Netflix ...

With its expansive marketing blitz, Netflix has shown its crown jewel doesn't have to be rare to be considered precious. Related stories More from Entertainment Most popular ...

Streaming video and blockbuster series like Netflix's "Stranger Things" and HBO's "Game of Thrones" are opening the door for more marketing tie-ins to TV shows. People are accustomed to seeing ...

Netflix's relentless focus on customer-driven innovations will continue to provide the golden keys to unlock its revolutionary and evolving business. Subscribe today...it's free! MarketingProfs ...