Email is an essential tool for marketing teams across sectors and industries. Most of these teams rely on email delivery or ...

With over 60 pre-built automation flows and intuitive templates, businesses can deliver professional and personalized emails effortlessly. In addition to email, Klaviyo’s SMS marketing platform ...

With so many choices and so much vendor hype, it can be hard to evaluate marketing automation platforms ... I put together the following recommendations for assessing prospective vendors.

will deliver full-circle recommendations and will embrace open platforms. Rather than trying to house everything in one monolithic marketing automation system, tomorrow’s platforms will be more ...

With so many marketing automation platforms and services available today ... it’s critical that email templates, landing pages and forms are supported,” says Knudsen.

About ZapUp ZapUp is a WhatsApp-first marketing automation platform focused on helping businesses of all sizes create personalized, automated customer engagement journeys. Built with scalability ...

Boston-based marketing automation firm Klaviyo wants to change ... is because we are a hybrid customer data and marketing platform. We think about what it takes to create these owned experiences.

Integrating a cross-departmental automation ... down your platform choices. • Software Capabilities: Break down key enterprise marketing components — brand guidelines, templates, media ...

a leader in Unified Partner Management (UPM) solutions, has been named a Leader in The Forrester Wave™: Partner Marketing Automation Platforms ... offers prebuilt templates and customizable ...

Like any new tool, marketing automation ... use one template out of the box ever,” she says. “The initial training is usually quite overwhelming, because you're usually doing platform training ...