This article will explore segmentation, a highly misunderstood marketing topic. Segmentation breaks up a market into groups. The original idea of segmentation was that customers within the same ...

Perhaps the most important analytical process of marketing is segmentation. By segmenting the market, one obtains a very clear understanding of customers and ultimately provides a basis for clear and ...

🚗 EV Market & Booking Segmentation – India 2025 A data-driven analysis of India’s Electric Vehicle ecosystem and online ride-booking trends. This project leverages EV sales data, public charging ...

Market segmentation, targeting and positioning are the three components of what is commonly known as the S-T-P strategy. Each step contributes to the development of a targeted promotional plan.

Market segmentation is the process of dividing consumers into different categories based on distinguishing characteristics. The impetus behind market segmentation is that it helps retailers ...

Market segmentation is the fancy marketer's term for dividing up the pool of potential customers based on shared characteristics, with the idea of targeting different messages to different segments.

The importance of segmentation In order to understand the market potential of a new Alzheimer's treatment, and develop a compelling brand, market researchers must take into account a wide range of ...

India Cloud Storage Market Size Zooming at Robust CAGR of 38.25% During 2023-2029 India cloud storage market is rapidly growing due to an increasing demand for data storage and backup solutions, ...

Because customer segmentation is much more refined on SMM than on traditional marketing channels, companies can ensure they focus their marketing resources on their exact target audiences.