Animal cruelty is increasingly becoming a big no in the fashion and beauty industry. Customers are boycotting the brands that are testing on the animals.

Cruelty-free and vegan makeup has moved from being just a buzzword in the beauty world to something that's simply ...

With the new year and resolutions top of mind, fun makeup trends might be a way to kick things off. Makeup is just another form of art with the power to change your day-to-day attitude ...

Unlike the cherry girl aesthetic, which features more of a cutesy, innocent look, cherry cola girls are edgier and ...

You likely remember strawberry girl makeup and latte makeup—and the cherry look is similar in that it can be monochromatic, ...

Reinvention is often associated with the new year, but a low-lift way to try something different without the pressure? Makeup! We reached out to four pros across the country for their thoughts on ...

“In 2D try-on, the goal is that interacting and virtually trying on makeup or skin products will lead to an increase in sales,” said Dr. Parham Aarabi, founder and CEO of ModiFace, Toronto.