Consumers in the United States and the United Kingdom say the logos of Nike, Apple, Coca-Cola, and McDonald’s are the most memorable, according to a recent report from Siegel + Gale. The report was ...

Describes the nature of a clinical study. Types include: Observational study — observes people and measures outcomes without affecting results. Interventional study (clinical trial) — studies new ...

The trend toward optimization is disempowering employees. by Peter Cappelli The long march toward enlightened management is typically seen as beginning in the 1930s, when researchers and, more ...

Most managers today agree with the notion that they should focus on growing the lifetime value of their customer relationships. Building loyalty and retention, cross selling related goods and ...

5:24p Carnival Cruise Line’s new loyalty program angers some customers. ‘One of the dumbest things I’ve ever seen.’ 4:40p Consumer spending habits are changing in this key way, Kroger says ...

3:00p My husband is in hospice care. Friends say his children are lining up for his money. What can I do? 2:00p ‘It might be another Apple or Microsoft’: My wife invested $100K in one stock ...