Unsplash For years, airlines and hotel chains have leaned on loyalty programs to retain frequent travelers, especially in premium markets. But in Europe, loyalty has always been more fluid — and ...

The program originally followed a “spend X, get Y” format but relaunched with a points-based system last October. The restaurant’s loyalty program is adding about 50,000 members per week and ...

Cross-functional alignment is critical for lasting customer relationships. Customer loyalty programs are ubiquitous. U.S. households hold an average of 18 memberships each. Across industries ...

DETROIT and WILMINGTON, Del., May 20, 2025 /PRNewswire/ -- General Motors is redesigning its GM Rewards™ loyalty program and announcing the launch of the GM Rewards™ Mastercard® from ...

Contractor loyalty programs have proven to be a successful way to drive measurable growth, improve customer retention and capture valuable market insights. And yet, many organizations struggle to know ...

These collaborations typically extend to frequent-flyer programmes, allowing passengers to credit miles for their entire journey to the airline of their choice—based on preference or loyalty. Getty ...

During the 2025 Food On Demand Conference, held May 5-7 in Las Vegas, marketing leaders from a trio of franchise brands shared new and ongoing strategies for their loyalty programs. For all three, ...

to integrate the EmCan loyalty program. This collaboration forms part of EtihadWE and Emarat’s ongoing efforts to build strategic partnerships that deliver added value and prioritise customer needs.

In February, the retailer also enhanced its loyalty program with a new feature, offering customers the opportunity to collect stamps with every purchase over £10 in-store.