graphic marks—as well as several extended design elements. When applied thoughtfully, and in the appropriate contexts, CU Boulder’s logos and design elements create a cohesive and impactful brand ...

The logo lockup can be used in general applications, such as a headline or a signoff. The lockup is set in Helvetica Neue Extra Black Condensed. To establish a consistent, strategic brand, please ...

There’s a reason for that: Simplicity is frequently cited as one of the key features of good logo design. After all, too many elements can distract from the message and memorability of the logo ...

Which elements of the logos of well-known food products do consumers remember? If the font, color, and other design details of logos are changed, do people notice? To find out, Kitchen Cabinet Kings ...

The repeated use of supporting graphics as a new logo mark instead of the unit’s lockup is strictly prohibited. In this example, note how the radial design and the title “UB Solar” in bold type are ...