Moreover, this co-branding strategy increased Intel's visibility and cultivated trust among consumers, as PC makers prominently displayed the Intel Inside logo in their products. As the PC market grew ...

In order to make your own processors more popular again, a proven marketing slogan is now returning: “Intel Inside” is back. When Intel for the first time almost 35 years ago with “Intel Inside“It was ...

Prudential PLC has reduced its Intel holdings by 25%, shedding nearly 166,000 shares in the fourth quarter. This sale brought its total down to about 497,000 shares, worth just under $10 million. This ...

The campaign featured the 'Intel Inside' logo in advertisements and product catalogs, and 'Intel Inside' stickers on display PCs and commercial materials. As a result of advertising beyond the ...

PC makers prominently displayed the "Intel Inside" logo on their products, reassuring buyers of quality and reliability. As the PC market boomed throughout the 1990s, this campaign helped Intel ...

Intel is enjoying a much-needed jolt of adrenaline right now. New CEO Lip-Bu Tan arrived on the scene with a fresh vision and a message emphasizing what is arguably one of Intel’s greatest ...

Delta Asset Management sold off a chunk of its Intel holdings in the fourth quarter, decreasing its stake by 16.2%. After the sale of 23,547 shares, the firm retained 122,169 shares valued at around ...

Key takeaways Intel's logo evolution illustrates successful brand adaptation while maintaining recognition across over five decades. The "Intel Inside" campaign revolutionised marketing, achieving ...

That trust could come from branding -- something like the brilliant 1991 campaign, Intel Inside, which helped to make Intel a household name. It was created to educate consumers about the company ...